Website design that lets customers see what you do

Website design is easy to put off when your diary is full. Yet people who hear your name often look you up online first. If they find nothing, or a site from years ago, they do not see what you do today.

You get a website at a fixed price, with all the copy written for you and the basics for being found in Google and in AI assistants. You supply photos and a few answers.

Business website €2,995, Firm website €4,995, excl. VAT. You only pay once you agree to the proposal.

Or call: +31 6 3472 0079

Does this sound familiar?

  • I have plenty of work, but anyone who types in my business name finds nothing.
  • Customers ask for photos of earlier jobs. I send them one by one over WhatsApp.
  • My site is years old and hard to read on a phone, and I have no time to sort it out.
  • I want to know up front what it costs, and not be sold something I do not need.

What you get when you have a website built

There are two packages at a fixed price: the Business website for trades and the Firm website for firms and practices. This is in both; what differs per package is shown under the costs.

What you get What it does for you
Pages about what you do Up to 8 pages with the Business website, up to 15 with the Firm website. A page for each service, plus the area you work in or your firm, and contact. That lets a visitor see whether they have come to the right place.
Copy written for you You do not have to write anything yourself: you talk about your work in a conversation and I turn it into copy. You approve every text before it goes online.
Built to be found Research into the words your customers search with, a clear title and description per page, and your details readable for Google and AI assistants such as ChatGPT. Nobody promises you a place at the top: nobody can.
Your Google Business Profile and Search Console Your Google Business Profile, the listing customers see in Google Maps, is set up or brought up to date together with you. Search Console is connected: it shows which searches your site appears for.
One point of contact You call and e-mail the person who builds the site. There is no account manager in between.

Three websites you can see for yourself

What this gives you: you see how such a site works before you have one made. I built two for clients, the third is my own; the label on each site says which.

Top of the homepage of traprenovatieopentrap.nl: a photo of an open wooden staircase with a Dutch headline about staircase renovation
Part of the homepage, 7 October 2026

Client · website built

traprenovatieopentrap.nl

The website of a business that renovates open and closed staircases. Open it on your phone and see what a customer sees there.

Open traprenovatieopentrap.nl
Homepage of 4jezelf.nl: lifestyle coach Martine next to the Dutch headline about more energy and balance
Part of the homepage, 7 October 2026

Client · website built

4jezelf.nl

The website of a lifestyle coach, with coaching on food, exercise and mindset. Open it and see how the coach and her approach are presented.

Open 4jezelf.nl
Homepage of autoleasekompas.nl: a Dutch headline about comparing private lease and a search form by make, model and term
Homepage, 7 October 2026

Own site

autoleasekompas.nl

A Dutch comparison site for private lease and car finance, which I built and run myself. Open it and try the search form by make and model.

Open autoleasekompas.nl

See all the work, the apps included

How it goes, from your first message to a site that is online

  1. You send a message or call

    Say what kind of business you have, what you do, for whom and in which region. Then you hear which of the two packages fits you.

  2. You get a proposal

    With the package, the fixed price and what you supply: photos, your logo and answers to a few questions. Once you agree, you pay 50%; you pay the rest at delivery.

  3. Your site is online within 24 working days

    The working days count from the day your down payment and your material are in. You see the copy and the design first and approve every text; if the site waits for your approval, the date moves by the same number of working days.

  4. You get an hour of explanation at delivery

    At delivery you get an explanation, so you can change texts and photos yourself. Then you choose who keeps the site running: you yourself, or maintenance with a one-year or half-year subscription.

  5. Then you can carry on with being found

    If you want your site to bring in enquiries as well, you can have work done on being found in Google and AI assistants. That is a separate choice, not an obligation.

Ask for your new website

What does website design cost?

You pay a fixed price: €2,995 for the Business website and €4,995 for the Firm website, excl. VAT, for businesses. For that you get the site, all the copy and the basics for being found. What is not included is listed below, so you know up front where you stand.

For builders, installers, trades and other local businesses

Business website

€2,995 excl. VAT · fixed price

  • Online within 24 working days
  • 50% at the go-ahead, 50% at delivery
  • After delivery the site is yours
  • Up to 8 pages: your home page, a page per main service, the area you work in, about your business and contact. A visitor sees quickly whether you are the right fit.
  • A design in your own house style, with your logo, your colours and your photos. It is made for the phone first, so a customer can read your site on the go as well.
  • All copy written for you, after a conversation with you. You approve every text before it goes online.
  • A quote or contact form that arrives in your mailbox, also while you are on a job.
  • A projects page with your own photos of your work, on top of the 8 pages. When a customer asks for examples, you send one link.
  • Built to be found from the start: research into the words your customers search with, and a clear title and description for every page. So your pages match what customers type.
  • Your name, address, services and work area recorded so that Google and AI assistants can read them. Your Google Business Profile, your listing in Google Maps, set up or brought up to date together with you. And Search Console connected: there you see which searches your site appears for.
  • One hour of explanation at delivery, so you or an employee can change texts and photos yourselves.

For notaries, lawyers, accountants, consultancies and practices

Firm website

€4,995 excl. VAT · fixed price

  • Online within 24 working days
  • 50% at the go-ahead, 50% at delivery
  • After delivery the site is yours
  • Up to 15 pages: your home page, a page per practice area or service, about the firm and contact. A client quickly finds what applies to him.
  • A design in your own house style, with your logo, your colours and your photos. It is made for the phone first, so a client can read your site on the go as well.
  • All copy written for you, after a conversation with you. You check the professional content yourself; I write it so that a client understands it. You approve every text before it goes online.
  • Who is who: a page or section per partner or employee with their background (education, specialism, registration), as you supply it. A new client sees who he will deal with.
  • Questions and answers per service, in plain language, so a client sees his first questions answered before he calls.
  • An appointment or contact form that arrives in your mailbox, also outside office hours.
  • Built to be found from the start: research into the words your clients search with, and a clear title and description for every page. So your pages match what clients type.
  • Your name, address, services and work area recorded so that Google and AI assistants can read them. Your Google Business Profile, your listing in Google Maps, set up or brought up to date together with you. And Search Console connected: there you see which searches your site appears for.
  • One hour of explanation at delivery, so you or an employee can change texts and photos yourselves.

After delivery: who keeps your site running?

A website has to live somewhere on the internet (hosting) and needs updates, just like your phone. You choose who takes care of that.

  • Do it yourself

    No subscription

    You get a site you can change yourself, and one hour of explanation at delivery. You arrange and pay for hosting and updates yourself, or an employee does. If you want more explanation later, it costs €115 per hour.

  • Maintenance Basic

    €45 per month, excl. VAT

    with a one-year subscription, so €540 a year in advance. With a half-year subscription it is €49 per month: €294 per half year in advance.

    • Your hosting arranged
    • Software and security updates
    • A backup every week
    • A check every month that your forms and pages work
  • Maintenance Plus

    €115 per month, excl. VAT

    with a one-year subscription, so €1,380 a year in advance. With a half-year subscription it is €125 per month: €750 per half year in advance.

    • Everything in Maintenance Basic
    • Up to one hour of changes per month: texts, photos, a new project
    • Time you do not use in a month does not carry over

All amounts are excl. VAT. A subscription is renewed for the same period when it ends, unless you cancel at least 2 months before the end. Not in maintenance: new pages (see the extras), new functions (you get a price for those first, at €115 per hour), the cost of your domain name and paid plugins or licences.

Extras, with a fixed price

  • An extra page with its text, with a Business website €230 per page
  • An extra page with its text, with a Firm website €345 per page
  • Your site in a second language, Dutch or English, with titles and descriptions for Google in that language €115 per page
  • An integration with a system you already use, such as online bookings or a newsletter, if that system offers a ready-made integration €345 per integration

All amounts are excl. VAT. For anything else, such as a web shop, another language or a custom integration, you get a fixed price first, worked out at €115 per hour. That work only starts once you agree.

Not in the price

  • The cost of your domain name
  • Hosting and updates after delivery: see the three choices for that
  • Photography
  • Extra pages, a second language and integrations with other systems: see the extras
  • A web shop, or your site in a third language
  • Advertising
  • Monthly work on how you are found in Google and AI assistants: see below

Do you already have a website?

Then the same two packages apply, at the same price. The addresses of your old pages are redirected to the new ones, so a visitor who follows an old link lands on the right page. What is good in your current texts stays the basis.

If you put this next to another quote, look at four things: who writes the texts, how many pages you get, whether your Google Business Profile is included and what hosting and maintenance cost. With these two packages, all of that is above.

If your website should also bring in enquiries

A website is your business card. If you want it to bring in enquiries as well, it has to be found: in Google, and more and more often in AI assistants such as ChatGPT. You can carry on with that after delivery (SEO for Google, GEO for AI assistants).

With a Business website

Choose one of the two SEO packages: €995 or €1,995 excl. VAT, one-off and ordered online. You then get new texts as a download; you place them yourself, or have that done separately. Or have work done every month with SEO and GEO Local, below.

With a Firm website

What fits here is monthly work: SEO and GEO Firm, below. An SEO package is rarely a good choice for a firm: it contains no texts that amount to legal, financial or medical advice, and that is often what a firm’s pages are about.

Monthly work on being found

Every month your site and your listings are worked on, for Google (SEO) and for AI assistants such as ChatGPT (GEO). You pay a fixed price for fixed work, not for hours.

For a trade, a shop or another local business

SEO and GEO Local

€750 per month, excl. VAT

At least 3 months, 2 months’ notice

  • Two pages new or rewritten every month, such as a service in a town where you work or a finished project
  • Your Google Business Profile kept up: new photos and posts, and your details checked
  • Your name, address and phone number the same everywhere, also in the business directories where Google and AI assistants read them
  • A short report every month: what was done, and which searches your site appears for

For a notary, lawyer, accountant, consultancy or practice

SEO and GEO Firm

€1,250 per month, excl. VAT

At least 3 months, 2 months’ notice

  • Two pages new or rewritten every month, about questions clients ask; you check the professional content yourself
  • Your questions and answers extended, in plain language, so that Google and AI assistants can read them well
  • Your Google Business Profile and your listings in directories kept up
  • A report and a half-hour conversation every month: what was done, and which searches your site appears for

How you can check that this work is in good hands:

  • Two travel sites of my own received 1,009,297 clicks from Google Search together in 2025 (source: Google Search Console); in 2026 the number is lower.
  • I handle App Store search optimisation for eleven iOS apps of my own, and the Apple Ads campaigns for my apps.
  • Marketing Director at a tech company from 2021 to April 2025.
  • Toss it Online has existed since 2015, registered with the KvK under number 63129124.

Nobody can promise you a place at the top or a number of enquiries.

Questions about website design

What is not in the price?

Among other things your domain name, hosting and updates after delivery, and photography; the full list is above, under the costs. For hosting and updates there are the three choices after delivery.

An extra page with its text costs €230 with a Business website and €345 with a Firm website, excl. VAT. Your site in a second language and an integration with another system have a fixed price too. For anything else you get a price first, before anything happens.

How soon is my website online?

Within 24 working days, counted from the day your down payment and your material are in: your photos, your logo and your answers to the questions. If the work waits for your approval of the copy or the design, the date moves by the same number of working days. This applies to both packages.

You pay 50% when you agree to the proposal and 50% at delivery.

Is the website mine afterwards, and who keeps it running?

Yes, after delivery the website is yours, and your domain name is in your name. If you move to someone else later, you take your site with you. You can keep it running yourself: at delivery you get one hour of explanation, and more explanation after that costs €115 per hour, excl. VAT.

If you want it taken care of, you choose Maintenance Basic or Plus: €45 or €115 per month with a one-year subscription, €49 or €125 per month with a half-year subscription, excl. VAT. You pay per year or per half year in advance. It is then renewed for the same period, unless you cancel at least 2 months before the end.

Can ChatGPT not simply make a website?

Not without you. A chatbot can write text and code, but it does not know what you do, for whom, or why a customer should call you.

AI is used for your website too, as a tool for writing and building. I check the result myself.

Will a new website be found in Google straight away?

Not straight away. Google usually finds a new site by itself, but that can take days to weeks. Your site is built to be found; nobody can promise you a place at the top.

If you want to do more about being found afterwards, you can with a one-off SEO package from €995, or with monthly work from €750 per month for at least 3 months; all excl. VAT. What fits your package is shown above under the costs.

Do I have to be in Bussum or Hilversum to have a website made?

No. If you are in Bussum, Naarden or Hilversum, it is round the corner: Toss it Online is based in Bussum. If you are somewhere else, you arrange everything by phone and e-mail.

Ask for your new website

Say what kind of business you have and which package you are looking for. Your message is read by the person who builds your site. Calling or e-mailing works too.

Address
Dr. Schaepmanlaan 35, 1402 BR Bussum

What happens to your details is in the privacy statement.